Ad RatesNewspaper ClassifiedsRecruitmentTimes of India

How to Publish a Recruitment Ad in The Times of India

When it comes to finding the right talent for your organization, reaching the right audience is key. One of the most reliable ways to do that is through a placing recruitment advertisement in The Times of India, one of the most widely read English-language newspapers in the country.

The Times of India was originally founded in 1838 as The Bombay Times and Journal of Commerce and was renamed in 1861. It is published by Bennett, Coleman & Co. Ltd. (The Times Group) and has earned its place as one of India’s most trusted newspapers. It covers a wide range of topics including national and international news, business, sports, entertainment, and lifestyle. The paper is published from all major cities like Mumbai, Delhi, Bengaluru, Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Lucknow, Jaipur etc., and more covering 33 editions. It also offers city-specific editions, making it easy to target the right region for your job openings. The newspaper’s circulation exceeds 4 million copies daily, making it the world’s largest-selling English newspaper

A recruitment advertisement is a announcement by a company or organization to inform people about job openings. It usually includes details like the job description & responsibilty, qualifications requirement, work experience, how to apply, and the last date for application.

Even in today’s digital age, newspaper recruitment ads are still very popular, especially in trusted papers like The Times of India. Many people, especially in smaller towns and cities, rely on newspapers for job information because they trust them more than online sources. Also, not everyone has access to the internet, so newspapers help reach a wider audience. Employers often use newspapers to find local candidates quickly. For government jobs and public sector companies, publishing job ads in newspapers like The Times of India is often a legal requirement also. Since newspapers are read daily, job ads get instant attention, which increases the chances of getting a quick response. That’s why newspapers continue to be a reliable and effective way to advertise jobs.

In The Times of India, recruitment advertisements are available in three main types to suit different needs and budgets.

type of recruitment advertisement in times of india
type of recruitment advertisement in times of india
  • The most basic and budget friendly option is the Classified Text Ad. These are simple, plain-text ads that appear under the “Recruitment” or “Situation Vacant” section of the in Times Interact coloum. They don’t include any images or formatting and are charged for Min. 5 lines, making them ideal for small businesses or local job opening. You can make your ad more attractive by adding enhancement options like a tick mark, background colour, or border.
Cost for Recruitments Classified Ad in Times of India
Ahmedabad Rs.  656 for 5 Lines Guwahati Rs.  600 for 5 Lines Mumbai Rs.  3,500 for 5 Lines
Bangalore Rs.  2,350 for 5 Lines Hyderabad Rs.  700 for 5 Lines Mysore Rs.  300 for 5 Lines
Bhubneshwar Rs.  315 for 5 Lines Jaipur Rs.  350 for 5 Lines Patna Rs.  525 for 5 Lines
Chandigarh Rs.  600 for 5 Lines Kanpur Rs.  300 for 5 Lines Pune Rs.  1,100 for 5 Lines
Chennai Rs.  1,400 for 4 Lines Kerala Rs.  300 for 5 Lines Trichy Rs.  300 for 5 Lines
Coimbatore Rs.  480 for 4 Lines Kolkatta Rs.  2,200 for 5 Lines Vijayawada Rs.  300 for 5 Lines
Delhi Rs.  5,000 for 5 Lines Lucknow Rs.  960 for 5 Lines Visakhapatnam Rs.  300 for 5 Lines
  • The second type is the Classified Display Ad, which looks more attractive than plain text ads. These ads allow you to add your company logo, use different font styles, and include borders or design elements to make the ad stand out. These small design changes help grab the reader’s attention. Classified display ads are charged based on the size of the ad (per square centimeters), and they are a good choice for medium-sized companies that want to attract more job seekers without spending too much.
Cost for Recruitments Classified Display Ad in Times of India
Ahmedabad Rs. 335 / Sq. Cm. Guwahati Rs. 30 / Sq. Cm. Mumbai Rs. 1,250 / Sq. Cm.
Bangalore Rs. 950 / Sq. Cm. Hyderabad Rs. 275 / Sq. Cm. Mysore Rs. 45 / Sq. Cm.
Bhubneshwar Rs. 100 / Sq. Cm. Jaipur Rs. 135 / Sq. Cm. Patna Rs. 230 / Sq. Cm.
Chandigarh Rs. 210 / Sq. Cm. Kanpur Rs. 80 / Sq. Cm. Pune Rs. 300 / Sq. Cm.
Chennai Rs. 600 / Sq. Cm. Kerala Rs. 90 / Sq. Cm. Trichy Rs. 40 / Sq. Cm.
Coimbatore Rs. 170 / Sq. Cm. Kolkatta Rs. 500 / Sq. Cm. Vijayawada Rs. 30 / Sq. Cm.
Delhi Rs. 1,400 / Sq. Cm. Lucknow Rs. 650 / Sq. Cm. Visakhapatnam Rs. 50 / Sq. Cm.

Note : Classified Display Appoinment ad Min. size acceptable Width 3cm x Height 5 cm

  • The third and most premium option is the Display Ad, which can be placed on any page of the newspaper like Front, Back or Inner pages and Recruitment special features called Times Ascent which publish on Wednesday only. These ads offer full design flexibility with images, logos, company branding, and colorful layout/design. They are perfect for large-scale recruitment drives, government job announcements, or walk-in interview campaigns. Display ads are also charged per square centimeter and offer the highest visibility.
Cost for Recruitments Ad in Special Feature Times Ascent Page
Ahmedabad Rs. 600 / Sq. Cm. Guwahati Rs. 58 / Sq. Cm. Mumbai Rs. 1,785 / Sq. Cm.
Bangalore Rs. 1340 / Sq. Cm. Hyderabad Rs. 675 / Sq. Cm. Mysore Rs. 75 / Sq. Cm.
Bhubneshwar Rs. 160 / Sq. Cm. Jaipur Rs. 126 / Sq. Cm. Patna Rs. 420 / Sq. Cm.
Gurgoan Rs. 116 / Sq. Cm. Kanpur Rs. 131 / Sq. Cm. Pune Rs. 715 / Sq. Cm.
Chennai Rs. 820 / Sq. Cm. Kerala Rs. 310 / Sq. Cm. Trichy Rs. 90 / Sq. Cm.
Coimbatore Rs. 145 / Sq. Cm. Kolkatta Rs. 780 / Sq. Cm. Vijayawada Rs. 46 / Sq. Cm.
Delhi Rs. 1,470 / Sq. Cm. Lucknow Rs. 651 / Sq. Cm. Visakhapatnam Rs. 121 / Sq. Cm.

Note : Times Ascent Appoinment ad Min. size acceptable Width 8cm x Height 6cm

How to Book a Recruitment Ad in The Times of India?

To book a recruitment ad in The Times of India, you can either visit the newspaper’s local office or use a reliable online platform like Ads2Publish. Ads2Publish offers ad booking for over 200 newspapers, covering both local and national publications, helping you reach job seekers across India. Its user-friendly website allows you to book your ad online anytime, from anywhere, without any trouble. Simply choose the recruitment category, select your newspaper, write your ad, choose the date, and make payment online. Ads2Publish also provides free ad design and media planning support, making your newspaper advertising process smooth and effective.

Publishing a recruitment advertisement in The Times of India is still one of the most efficient ways to find qualified candidates. Its combination of trust, wide reach, and regional flexibility makes it a smart choice for both private and government recruiters. So, whether you’re hiring for a local office or announcing a national recruitment drive, TOI helps your message reach the right people at the right time.

Rajini Jagtap

Rajini is the driving force behind the Ads2Publish Blog's content. A mass communication graduate from 2012, she's turned her passion for newspaper advertising into a mission to educate and empower advertisers. Through her writing, she shares the expertise gained over years in the field, making complex advertising concepts accessible to all.